Google Business Profile help you get free customers. Hire us for the best Local SEO services
Google Business Profile is a free and easy-to-use tool for businesses and organizations to manage their online presence across Google, including Search and Maps. By verifying and editing your business information, you can both help customers find you and tell them the story of your business.
- Get free customers from Google business profile
- You can ask for reviews on Google business profile
- You can upload offers on Google business profile
- Advertise easily on Google business profile
What is Google Business Profile?
How to create a Google Business profile?
Creating a Google My Business profile is simple and only takes a few minutes. To get started, go to google.com/business and sign in with your Google account. Then, enter your business name, address, contact numbers, business category, and postal code. Once your business information is verified, you can start sharing updates, photos, business timings, videos, offers and more.
First of all see whether you have a standard Google account. Confirm whether the
account is only used for business purpose not for your personal purpose if you don’t have any
specific account for business you can create one. Next step is to see whether you have business profile on Google or not Business profile is different from Google My business accounts as business profile sometimes already exist you don’t need to create them. But the issue is that
business owner has no control over this business profile until and unless he or she claims this
business through Google my business account. You can search your business profile by simply
searching on Google maps if your business appears with address it means that it already existed
on business profile. Business profile usually already existed because any people or computer can
add this on Google. If you don’t have business profile click on the option of add a missing place
and provide the information.
Next step is you need to claim for your business profile that is available on Google. Once you claimed you will receive a verification option you can verify through mail as most
local business verify via mail but you can verify via phone call, email, search console or video
recording.
Once you verified they will ask you to make any changes in the information if needed that are not provided already.it take few weeks for your business information to be visible on
Google.
Once the information is available you can check it on your business profile. To find your business profile search with your business name or through city name in Google map or Google search engine. The result of search may vary from person due to various reasons. After claiming your business profile when you choose the option of verification through mail they send you a postcard that has a unique verification code to confirm that your business is listed on the above address you add this verification code.
Don’t change your business name location or category and avoid making request of new code while waiting for verification code via mail.
If you made certain changes in information or requested for new code so they will cancel that code and will send you another one to protect the integrity of your business profile. Once you have entered the code now you have the full authority to manage reviews, add attractive images, details and update information when needed to improve your business marketing.
Why we should in list our businesses on Google Maps?
- Google Map will help people to find your business location. Google map has the
capability to pin and list down all the business related to the users search. It will help
searcher to quickly scroll down and see which business he/she should contact. It is not
only use for searching business but it will guide you towards the location of that business.
It has been seen that 1/3 searches done on mobile phone are related to location so it
shows that Google maps has important role to play not in businesses but in every field.
It helps people to contact immediately to your business. When people see listing on
Google maps they also receive the little information about the business like a phone
number from where they can call with just one tap. You can directly question from the
businesses to see whether you can visit them or not. - It also helps you and encourages people to visit your business or website. It will also link
you to the official website of the business if you need further information rather than
phone number or any other basic information. - Your business is displayed with images on Google maps. As customers shared their
photos of your business. Google maps represent visual representation of your business as
well. It has been seen that listings that have photos receive 35% click on the website and
42% requests for direction
- Customer credibility is offered through review available on Google maps. Customer
reviews include star rating, written reviews and images of your products. Customer’s rely
on the online reviews and Google maps displays it on your profile listing
First of all see whether you have a standard Google account. Confirm whether the
account is only used for business purpose not for your personal purpose if you don’t have any
specific account for business you can create one. Next step is to see whether you have business profile on Google or not Business profile is different from Google My business accounts as business profile sometimes already exist you don’t need to create them. But the issue is that
business owner has no control over this business profile until and unless he or she claims this
business through Google my business account. You can search your business profile by simply
searching on Google maps if your business appears with address it means that it already existed
on business profile. Business profile usually already existed because any people or computer can
add this on Google. If you don’t have business profile click on the option of add a missing place
and provide the information.
Next step is you need to claim for your business profile that is available on Google. Once you claimed you will receive a verification option you can verify through mail as most
local business verify via mail but you can verify via phone call, email, search console or video
recording.
Once you verified they will ask you to make any changes in the information if needed that are not provided already.it take few weeks for your business information to be visible on
Google.
Once the information is available you can check it on your business profile. To find your business profile search with your business name or through city name in Google map or Google search engine. The result of search may vary from person due to various reasons. After claiming your business profile when you choose the option of verification through mail they send you a postcard that has a unique verification code to confirm that your business is listed on the above address you add this verification code.
Don’t change your business name location or category and avoid making request of new code while waiting for verification code via mail.
If you made certain changes in information or requested for new code so they will cancel that code and will send you another one to protect the integrity of your business profile. Once you have entered the code now you have the full authority to manage reviews, add attractive images, details and update information when needed to improve your business marketing.
How to rank Google business profile?
Indicate Primary Category-Every business listing has primary category and some additional categories for ranking factors. When you are filling your primary categories add some additional categories that are related to your business listing. My suggestion would be that keep on updating your categories regularly as Google keep on changing their categories by adding new categories.
Every month there are two to ten changes in the categories last year lot of restaurant auto industry categories was added.
Use keywords in title of your business- As you don’t have much control over your brand name
and keywords to improve ranking but it has been seen that businesses who have high descriptive
keywords in their title are ranked high on Google my business account.
Location of the Searcher-This factor of rating is not in your control because Google serves the
list in such way they show business pages that are nearest to the location of the searcher.
Always link your local pages-Link your local business pages to Google my business account.
Businesses that are working from multiple locations should link their location pages this help
Google to crawl location and content while sending relevancy signals.
Good Google review-If people recommended you while giving positive review it is sure than
Google will also recommend you. Customers review keywords also matter in the ranking of your
business in Google my business account.
How to manage your Google business profile on Google and Maps
If you are owner to any business you can make your business profile on Google maps and on Google search that too free of cost. You can later claim it and verify it by signing Google My business account. Once you have verified you can edit the information like closing and opening timing of company, product detail and photo whenever you want by simply visiting business profile and Google Maps. To search your business on Google maps you simply need to type your business name. You can also reply on the reviews of the customers on Google maps if you have verified your account.
Simply open Google maps type your business name and press enter. Click on the review on the side there would be reply button where you can easily reply to the audience.
To make edit changes in business profile on Google maps click on your profile picture and tap edit information or tap add a photo and add photos or make necessary changes and tap on the submit button in the right corner.
Conclusion
